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POWDER Magazine

Editorial Mission Statement

POWDER Magazine is produced for those who embrace the sport and lifestyle of skiing. We have a momentum built on a collective love of two things: good skiing and good publishing. Both are hard to find sometimes, but certain titles—like certain ski areas or a particular pair of boots—just grow on you. This is the relationship.

POWDER has with its audience, not just a journal of the sport, but a part of the fabric of skiing and the identity of skiers.

Digital

POWDER.com

Sources: Google Analytics, July 2020; comScore, June 2020 (3 mo. avg.)

80K

Monthly Unique Visitors

158K

Monthly Page Views

$116,000

Median HHI

767K

Social Media Followers

Print

POWDER Magazine

Source: Acxiom - Sept. 2017

Weekly

4X/year

215,000

Audience

42.2

Median Age

$97,000

HHI

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