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Supercharging A Retail Media Network

acelerate360’s Chief Data Officer Liz Roche joins Chris Walton and Anne Mezzenga on the Omni Talk Retail Spotlight Series to discuss the keys to differentiating content across a Retail Media Network.

Together the three of them discuss:

  • How to unlock additional advertising inventory in one’s Retail Media Network
  • A first-party data approach to content creation
  • And why “content authority” will always win out in the long-run

Video produced, managed, and owned by Omni Talk Retail Spotlight Series. Music by

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